
Best Times to Post on TikTok in 2024 (+ How To Find the Best Time)
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Get Started1. What are the best times to post on TikTok in 2024?
Best Times to Post on TikTok in 2024
Understanding the optimal times to post on TikTok is crucial for maximizing engagement on your content. As trends shift and the TikTok user base grows globally, the optimal timing for posts may vary. However, based on 2024 data, we can point to specific days and times where posts tend to get more traction.
Typically, the best times to post on TikTok in 2024 are as follows:
- Monday: 6 AM, 10 AM, 10 PM
- Tuesday: 2 AM, 4 AM, 9 AM
- Wednesday: 7 AM, 8 AM, 11 PM
- Thursday: 9 AM, 12 PM, 7 PM
- Friday: 5 AM, 1 PM, 3 PM
- Saturday: 11 AM, 7 PM, 8 PM
- Sunday: 7 AM, 8 AM, 4 PM
These times are displayed in Eastern Standard Time (EST) but should be adjusted according to your target audience's location. Here is a detailed table breaking down the ideal times for each day of the week:
Day | Best Times |
---|---|
Monday | 6 AM, 10 AM, 10 PM |
Tuesday | 2 AM, 4 AM, 9 AM |
Wednesday | 7 AM, 8 AM, 11 PM |
Thursday | 9 AM, 12 PM, 7 PM |
Friday | 5 AM, 1 PM, 3 PM |
Saturday | 11 AM, 7 PM, 8 PM |
Sunday | 7 AM, 8 AM, 4 PM |
2. How can I find the best time to post on TikTok in 2024?
Finding the Best Time to Post on TikTok in 2024
Posting at the right time on TikTok in 2024 could dramatically increase your views, likes, and engagement. TikTok's algorithm heavily favors recent content, making it essential to know when your audience is most active. We will go through a series of steps to pinpoint the ideal times for you.
- Audit Your Audience: Your content's best times will largely depend on who your followers are and their active times. It might be helpful to map out your audience's demographics like age, location, and occupation. Based on these factors, you may be able to make educated guesses about when they are most likely to use TikTok.
- Test Different Posting Times: One effective method for finding the best time to post is by experimentation. Start by sharing your content at different times of the day and the week. Keep track of the engagement each post receives and look for patterns or trends over a month or two.
- Leverage TikTok's Built-In Analytics: TikTok Pro accounts have access to in-depth analytics. The Follower Activity feature can provide valuable insights into when your followers are most active each day.
Remember, the 'best' times may vary depending on a variety of factors and may change over time. It's important to consistently review and adjust your posting schedule to ensure optimal engagement.
Your Posting Schedule at a Glance
Here’s an example of how you could map out your posting times for a week once you've gathered your data:
Day | Most Active Time |
---|---|
Monday | 6 – 10 PM |
Tuesday | 7 – 11 PM |
Wednesday | 5 – 9 PM |
Thursday | 6 – 10 PM |
Friday | 5 – 9 PM |
Saturday | 11 AM – 3 PM |
Sunday | 10 AM – 2 PM |
3. Does posting at the right time on TikTok in 2024 improve my video views?
Does Posting At The Right Time on TikTok in 2024 Improve My Video Views?
Posting at the most opportune time on TikTok can indeed improve your video views. The optimal time to post on TikTok is largely dependent on when the majority of users are active on the app. When you post a video during these prime times, your content has a higher chance of being seen, interacted with, and shared by the TikTok community. As a result, this increases your chances of gaining more video views and potentially attract more followers.
Here are some key elements that explains why time does matter:
- Viewership Traffic: If more users are active at a specific time, there are more potential viewers for your videos. Hence, posting when users are most active should translate into higher visibility and more video views.
- Algorithmic Bias: TikTok's algorithm tends to favor videos that gain quick interaction. Therefore, videos posted at times when users are most active can get an initial boost, leading to an overall higher reach.
- Competition: Publishing your videos when fewer content creators are uploading can also help you stand out more and increase your chances of receiving views.
To maximize engagement, consider these general best times to post in 2024:
Day of Week | Best Time to Post |
---|---|
Monday | 6 AM, 10 AM, 10 PM |
Tuesday | 2 AM, 4 AM, 9 AM |
Wednesday | 7 AM, 8 AM, 11 PM |
Thursday | 9 AM, 12 PM, 7 PM |
Friday | 5 AM, 1 PM, 3 PM |
Saturday | 11 AM, 7 PM, 8 PM |
Sunday | 7 AM, 8 AM, 4 PM |
4. What are the peak hours for TikTok usage in 2024?
Understanding Peak Hours on TikTok
Peak usage times on TikTok are when more users are online, hence increasing the likelihood of views and interactions with your content. These times often align with consumers' natural downtime, such as on lunch breaks, after work/school, and on weekends. However, it's imperative to understand that these times can vary vastly depending on the target demographic and their time zones.
General Peak Times in 2024
By 2024, with TikTok continuing its meteoric rise in popularity, more specific data on peak hours have been revealed. Although these hours may slightly vary, they provide a effective guide for when to post to get the maximum exposure:
Day of Week | Morning Peak (EST) | Afternoon Peak (EST) | Evening Peak (EST) |
---|---|---|---|
Monday | 6:00 AM - 8:00 AM | 12:00 PM - 2:00 PM | 7:00 PM - 9:00 PM |
Tuesday | 7:00 AM - 9:00 AM | 4:00 PM - 6:00 PM | |
Wednesday | 11:00 AM - 1:00 PM | ||
Thursday | 6:00 AM - 8:00 AM | 4:00 PM - 6:00 PM | |
Friday | 12:00 PM - 2:00 PM | 5:00 PM - 7:00 PM | |
Saturday | 7:00 PM - 9:00 PM | ||
Sunday | 7:00 PM - 9:00 PM |
Maximizing TikTok Engagement
To truly optimize your engagement, remember to:
- Understand your audience: Your followers may have unique patterns of platform use based on their lifestyle, timezone, and preferences.
- Experiment: Perform an A/B test with different posting times and analyze the engagement to find what works best for your content.
- Keep track of trends: As the TikTok algorithm changes frequently, stay updated and adjust your posting strategy accordingly.
5. How do I work out the peak times to post for my specific audience on TikTok in 2024?
Identifying Peak Times for Your Specific Audience
Working out peak times to post for your specific audience requires understanding not just when your followers are online, but also when they are most likely to engage with your content. To do this, you can:
- Analyze your TikTok Analytics: Once your acount is set to a Pro account, you can use the analytics feature to check the times your followers are most active. Look at the 'Followers' tab and then 'Follower Activity' to see when during the day and which days of the week your followers are most active.
- Run tests: Post the same video at different times of day and different days of the week then compare the performance of each. The ones with the most engagement (likes, comments, shares, etc.) will help you find your optimal posting times.
Determining Your Audience's Time Zone
Keep in mind, a key factor in determining when to post is where your audience is located. The TikTok Analytics tool can also provide demographic insights, including geography. You can also use this feature to check the percentage of your followers from different parts of the world and then consider their local time zones when planning your posting schedule.
For instance, if the majority of your followers are in the United States, then the following time zones might be relevant:
Time Zone | Example Location |
---|---|
Pacific Standard Time (PST) | California |
Eastern Standard Time (EST) | New York |
Adjusting for Daylight Saving Time
Don't ignore the influence of Daylight Saving Time as it could shift your optimal posting time by an hour. Always adjust your posting schedule when DST starts and ends. By doing so you can ensure your content continues to reach your audience when they're most active.
6. What are the best days in the week to post on TikTok in 2024?
The Best Days to Post on TikTok in 2024
Figuring out the best days to post on TikTok can be an effective way to ensure your video reaches the largest possible audience. Even though each TikTok user is unique and the algorithm tailors content to individual interests and habits, specific days and times are more optimal for engagement. Based on data from 2024 and general social media trends, here are the preferred days for posting on TikTok:
- Monday: An excellent day due to users commonly checking social media as they settle into the workweek.
- Wednesday: Midweek posts are typically powerful as users are fully into their weekly routines.
- Friday: As the weekend approaches, users may spend more time on social media, making Friday an optimal posting day.
- Saturday: While engagement can sometimes decline over weekends, not all users have less free time. Saturdays might work exceptionally well for content aimed at younger audiences who are not constrained by the typical workweek.
Comparing Average TikTok Engagement Across Days
Although the days mentioned above are considered the most optimal, it does not mean that content posted on other days will not perform well. It's important to experiment with your post schedule to find what days work best for your unique audience. Below is a simple comparison showing the average TikTok engagement on specific days of the week in 2024:
Day of the Week | Average Engagement Rate |
---|---|
Monday | High |
Tuesday | Medium |
Wednesday | High |
Thursday | Medium |
Friday | High |
Saturday | Very High |
Sunday | Medium-High |
7. Will posting at peak times in 2024 increase my chances of trending on TikTok?
Importance of Posting at Peak Times
Yes, posting at peak times could significantly increase your chances of trending on TikTok in 2024. Much like other social media platforms, TikTok's algorithm rewards users who upload their content when the maximum number of their followers are online. By aligning your posting schedule with their activity, your videos will have a higher likelihood of being seen, liked, and shared, thus boosting their chances of trending.
List of the Benefits of Posting at Peak Times
- Increased visibility: Your videos are likely to get more views if you post them when your followers are most likely to be online.
- Higher engagement: More visibility equals more engagement — comments, likes, shares, and followers, which the TikTok algorithm considers when selecting trending content.
- Better chance of trending: Videos that receive higher viewer engagement soon after being posted often trend more quickly on TikTok.
Key Table for Posting at Peak Times in 2024
Period | Expected Peak Time (Eastern Time Zone) |
---|---|
Mornings | 7:00 - 9:00 a.m. |
Afternoons | 12:00 - 2:00 p.m. |
Evenings | 7:00 - 9:00 p.m. |
These are proposed peak times for 2024 based on current user behavior trends. However, it's crucial to always keep an eye on your personal analytics as audiences may vary.
8. How does the TikTok algorithm in 2024 relate to the best posting times?
The TikTok Algorithm and Best Posting Times
In 2024, the TikTok algorithm remains a critical determinant of content visibility and engagement. Like before, it's based on user preferences, the timing of posts, and interaction levels. This is why understanding TikTok's algorithm is vital to ascertain the best times to post your content. Here is a brief overview of the factors that the TikTok algorithm considers in 2024:
- User Interests: TikTok's algorithm studies the users' behavior, like the type of content they interact with, the type of content they skip, and more. It then uses these insights to present relevant content to them.
- Engagement Rates: The algorithm privileges posts with higher engagement rates (likes, shares, comments). Thus, if you post at a time when your audience is more active, your content is more likely to get better engagement, increasing its visibility further.
How to Use TikTok Algorithm for Best Posting Time
Here's how you can benefit from TikTok's algorithm to determine the best times to post:
- Posting when your followers are most active. This increases the chances of your content being seen and interacted with, propelling it further on other's feeds.
- Creating captivating content that encourages viewers to engage thereby increasing its reach and visibility.
Expected Best Posting Time as per TikTok Algorithm in 2024
Day | Best Time to Post |
---|---|
Monday | 6 AM, 10 AM, 10 PM |
Tuesday | 2 AM, 4 AM, 9 AM |
Wednesday | 7 AM, 8 AM, 11 PM |
Thursday | 9 AM, 12 PM, 7 PM |
Friday | 5 AM, 1 PM, 3 PM |
Saturday | 11 AM, 7 PM, 8 PM |
Sunday | 7 AM, 8 AM, 4 PM |
Please note, the times given are a general guide. Each account's best times could vary depending on the specific audience and engagement patterns.
9. Will the best posting times on TikTok vary by location in 2024?
Impact of Location on the Best Posting Times
Indeed, the eventual posting times on TikTok could certainly differ based on location in the year 2024. This variance is due to the overlapping of time zones and the unique activity patterns of users in different geographical regions. So, you need to be mindful about the geolocation of your target audience.
Here are some potential influences of location on best posting times:
- Time zone differences: Since the world spans multiple time zones, times that are peak in one area may be off-peak in another. Therefore, whether your primary audience is local or global, you should adjust your posting times accordingly.
- Local habits and work routines: The daily routines of people, such as typical work hours and lunch breaks, vary from one region to another. This, too, affects user's online activity.
Customized Posting Strategy Based on Location
To tackle the geographical influence, you can create a personalized posting schedule based on the most active times of users in your target locations. In 2024, TikTok, like other social platforms, may also provide insights into the best times to post for those who use their business accounts.
This table can act as a rough guide:
Location | Morning Peak | Afternoon Peak |
---|---|---|
USA (EST) | 6 am – 9 am | 12 pm – 3 pm |
UK (GMT) | 7 am – 10 am | 4 pm – 7 pm |
India (IST) | 9 am – 12 pm | 5 pm – 8 pm |
Note: The above times are illustrative and the actual best times may vary. Always check your own analytics for the best results.
10. How can I utilize TikTok analytics 2024 to find the best times to post?
Utilizing TikTok Analytics to Determine Best Posting Times in 2024
Understanding and effectively utilizing TikTok analytics can greatly enhance your content performance, especially when it comes to determining the best times to post. It's crucial to interpret the data available appropriately to capitalize on times when your audience is most active. Here's how you can do so:
- Open the TikTok app and select "Me" in the bottom right to view your profile.
- Tap the three horizontal lines (menu button) in the top right, then select "Creator tools" then "Analytics".
- Check out the "Followers" tab in Analytics. This shows detailed insights about your followers, including their active hours.
- Investigate 'Follower Activity' which presents a seven-day breakdown of when your followers are online. It is divided into specific slots per day.
The ideal time for you to post should correspond to these peak times. This way, your content is likely to be seen by a considerable number of your followers. Remember, while these times give you a general guide, the ultimate aim is to try different times and analyse which yield higher engagement and views.
Interpreting Your Followers’ Active Hours
This particular section of your TikTok analytics presents information in a tabular form, showing each day of the week and the corresponding activity of your followers for each hour of the day.
Day/Time | 0800 | 1200 | 1600 | 2000 |
---|---|---|---|---|
Monday | Low | High | Medium | High |
Tuesday | Low | Medium | Medium | High |
Peak times (High) indicate when most of your followers are active. Posting during these times could increase your reach and engagement. These patterns may vary weekly, so it's recommended to review your analytics regularly.
Conclusion
Summary of Best Times to Post on TikTok in 2024
Understanding when to post on TikTok plays a significant role in maximizing your content’s visibility in 2024. The best times can vary depending on multiple factors such as the location, habits, and time zone of your audience. However, trends indicate that posts shared in the early morning, the lunch break hours, and in the late evening often receive the most engagement. Specifically, TikTok users appear to be most active between 7 am-9 am, 12 pm-2 pm, and 7 pm-11 pm in their respective time zones.
But these are generic time frames and may not serve your unique audience population optimally. Therefore, to ensure that your posts gain the most traction, you need to understand your unique audience better. Researching and analyzing your audience on TikTok can drastically refine the timing of your posts. Going through your analytics, understanding the content that resonates with your audience, and routinely testing your posting times can help you build a loyal and engaged audience on TikTok.
How Retainr.io Can Help You
Looking for a systemized way to analyze, strategize, and manage your TikTok postings? Retainr.io is the tool you are looking for. This software is a comprehensive solution that enables you to sell, manage clients, orders, and payments with your own branded app, making it an ideal tool for social media managers and influencers.
Utilizing Retainr.io can help you stay organized, streamline your workflow, and understand your audience's dynamic needs better. With its data-driven methodologies, Retainr.io allows you to identify the best time to post for your unique audience base, thereby increasing your brand's engagement and visibility on TikTok.
Explore the benefits of Retainr.io and take your TikTok game to the next level in 2024.
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